So you have decided to put your thoughts into actions now and start that business. That’s a great step, and this is only the beginning of a journey, it’s will be like a roller coaster, or your favourite thrill ride.
Not all of us know what to do in the early stages of our businesses, most of us, at this point we are self employed, or have one or two people helping us with our hustle. We might not know what to do, and what are the mostly helpful things we can get to keep us afloat and not sink.
We have compiled a list of 5 things we think you need to consider in marketing and advertising your business.
- Tell as many people as you can
- Now as soon as you decide to start your business, even before you open the doors, let your family and friends know about your new adventure, and all the services or products you will be offering, your location any any relevant details they need to know. This will help with spreading the word about your new business.
- Join as many Free Business directories as you can
- After you have opened doors now, join business directories in your area to establish an online presence. This might remove the pressure to have to feel like putting a website and other similar mediums.
- Creating these profiles will help your potential customers who don’t know about you yet, that you could have not reached through your friends and family.
- Depending on the business directory, customers that have used your products, can be able to rate and write reviews for you, which builds your online reputation
- Advertise on Social Media
- These days most people are on Social media networks, and having a profile to advertise your business might help in spreading the word. Also this can help with reviews to attract more customers.
- Advertise on your local areas
- If you can advertise your business in public areas, then use the opportunity, these places can be Salons, Tuck shops, Taxi Ranks, Local Supermarkets and other places.
- When doing these adverts, you need to keep them as detailed and short as possible. What services or products and how to get them.
- Attend and be present to your customers
- In all you do, if you can’t keep customers happy, whether is being responding timely, great service, patience or whatever your customers need, then all the work you’ve put above will only hurt your business.
- If your customers are unhappy, they will be quick to write about you and your business on Social Media, whether you have a presence there or not. They will also write bad reviews about your business online. So this is important.
So this are the things we thought we want to share will hustlers that we have experienced, and also various people said they struggled with and learnt about them later.